My Contribution: Producer, DP, Editor

Project Brief: Create a mid-form case study video for Jotform’s Youtube and Email Newsletter audience, showcasing how guitar pedal manufacturing company, Red Panda, uses Jotform for the day-to-day operations of their business.

Solutions + Lessons Learned: I am pretty happy with how the cut down for this video came out, but Curt’s parting words were not totally succinct in capture, and reusing b-roll at the end to cover it doesn’t look and feel as nice as I would have liked! This taught me that especially as a producer, I need to pay close attention to what we're getting in capture, and thinking ahead to the edit as we're interviewing.

My Favorite Part: Those who know me know I am a long-time lover of indie rock and experimental music! With this project, I loved the opportunity to learn more about what goes into the making of different guitar pedals, and seeing how many talented and well-known artists use Red Panda’s products. Absolute dream case study!